We are experts when it comes to design, now we need to become experts on your industry. We need to get to know your business, clients, goals, problems and successes. This is fuelled by the belief that design needs to do more than look good. It needs to reach your audience.

  • Audience Insights
  • Brand Audits
  • Brand Strategy
  • Content Strategy
  • Concept development
  • Naming
  • Marketing Strategy
  • Social Media Strategy


We combine research with our knowledge and experience to form the basis for all of our design projects. Whether it’s packaging, campaigns, brand identities or websites, we’re all about effective, clean and durable design without too much noise. Design that speaks to your audience and helps you reach your goals.

  • Art Direction
  • Brand Identity & Logo Design
  • Brand Guidlines
  • Books, Brochures & Printed Material
  • Data Visualization
  • Packaging  (incl Canada Health Requirements)
  • Photography
  • Reports
  • Website design
  • Visual Assets


We create websites and applications that are responsive, rich and innovative. Our developers are experienced problem solvers and always apply a user-oriented approach. Together we design and develop projects that help our clients build their online presence – from start to finish.

  • E-commerce  (Shopify, WooCommerce, etc)
  • Full-stack Web Development
  • Google AdWords Campaigns
  • Google Tag / Analytics integration
  • Search Engine Optimisation
  • Wireframes & Prototyping

Studio Lake is a design studio in the Netherlands, refining brands from all over the world. Since our founding in 2010, we’ve worked with our clients to turn good ideas into sustainable businesses and helped established organisations to meet the demands of modern media.

More about us

What we've been up to this month

Implementing new brand and packaging design for Satya Organics

Updated brand and new website for Hapa Collaborative

Brand, packaging and e-commerce for iiNook handcrafted montessori beds

We’ve launched a brand new Studio Lake website